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Drake more life album marketing
Drake more life album marketing








drake more life album marketing

Most confusingly though, as Reddit user jakebirdseye points out, “less than 50% of them actually have Drake in the playlist.”

drake more life album marketing

Yes, as an increasingly frustrated group of users on Reddit have noted, Spotify’s Browse section currently includes a number of playlists, with almost all of them featuring the rapper’s face on them.

drake more life album marketing

However, if you were to head over to Spotify right now, you might notice something – namely that Drake’s face is absolutely everywhere. As The Verge notes, all this marketing and promotion has definitely paid off, with Scorpion breaking the single-day streaming record for Apple Music (with the record previously being set by Drake’s previous release, More Life), and setting the record for the largest single-day streaming total for any record on any streaming service.










Drake more life album marketing